AI Insights · Timothy · January 2021
Top 5 Unicorn Games Soar in Latin America on Android - Q4 2020 Performance
Sensor Tower's analysis of Q4 2020 reveals the performance of the top 5 unicorn-themed games on the Android platform in Latin America, showing significant user engagement and download trends.
In the fourth quarter of 2020, the unicorn game category experienced a notable surge in popularity among Android users in Latin America. Sensor Tower provides a detailed breakdown of the performance of the top five unicorn-themed applications during this period.
TutoTOONS released Kpopsies - Hatch Baby Unicorns, which saw an impressive increase in downloads, starting at 23K in the first week of October and peaking at 470K in the second week of November. The weekly active users followed a similar trajectory, beginning at around 22K and reaching a high of 838K in November. Revenue for this app peaked at 30K USD in mid-November.
Another TutoTOONS game, My Baby Unicorn - Pony Care, also demonstrated steady performance with downloads hovering around 100K towards the end of December and active users reaching 231K in the same period. Revenue remained consistent, with the app earning around 22K to 28K USD weekly throughout the quarter.
SOCEM's Unicorn Dash: Fun Runner 2 witnessed a slight decline in downloads from 60K in late September to 28K by the end of December. Weekly active users also decreased from 83K to 51K over the quarter. The game's revenue saw fluctuations, with a notable dip to 22K USD in early November, followed by a rebound to 84K USD in early December.
Budge Studios' My Little Pony: Harmony Quest maintained a steady download rate, ending the quarter with 30K downloads in the last week of December. Active users saw a slight increase from 61K to 66K in the same timeframe. The app's revenue showed upward momentum, ending the year on a high note with 800K USD in the last week of December.
Lastly, SOCEM's Unicorn Run: Horse Dash Games had a variable performance after its late September release. Downloads peaked at 62K in the second week of November and then tapered off to 5K by the end of December. The app's weekly active users peaked at around 51K in early November but dropped to 18K by the year's end.
For more insights on app performance, trends, and analytics, Sensor Tower's comprehensive reports offer a deeper dive into the mobile app market landscape.